Prior to starting his own startup, Sporjo, of which he is CEO, G Srinivvasan spent over six years with the Reliance Group where he led marketing and strategy for the Reliance Sports Group, working across global properties in football and cricket. His functions also extended to IMG Reliance and the Reliance Foundation Youth Sports.
He was a key person in the team that set up and launched the Indian Super League- India’s premier football league. He spearheaded the ISL’s sponsorship sales and marketing for the first three years, while also being deeply involved in the operations of the league. He also oversaw the ISL’s subsequent expansion from eight to ten teams. Over this period, the ISL has become a household name in India. Before his role with the Reliance Group, G Srinivvasan was heading marketing and sponsorship sales for the BCCI (Board of Control for Cricket in India) where he worked on the Indian Premier League-IPL. During his tenure of three years, G Srinivvasan helped formulate the brand strategy for the IPL, working closely with the eight franchise partners on all commercial and sponsorship elements. He liaised with broadcast partners from India and around the globe to promote the league in their respective territories well ahead of its start. He also led a commercial team from IMG to sell sponsorships and subsequently service central partners of the league. Additionally, he managed relationships with central partners and the broadcaster to promote the Indian National Team’s games. He was also the lead across marketing and commercial verticals of a cross-functional team from India, Australia, and South Africa for the Champions League T20 tournament.
Before the BCCI, G Srinivassan worked with Nike where he led the football category business. He also handled brand communications for over four years. During this time he set up the brand and digital functions. He was the mind behind the “Nike Traffic Jam ad” which is recalled as one of the best ads in India till date. G Srinivassan began his journey in sports with ESPN wherein he worked on the brand marketing team, eventually moving to business development and then creating customized sporting events for almost just under 5 years.
The Premier Handball League is proud to have G. Srinivassan on board as the Chief Advisor.
A serial entrepreneur, value creator and growth facilitator — Vineet Bhandari is everything that defines passion, i...Read more
A serial entrepreneur, value creator and growth facilitator — Vineet Bhandari is everything that defines passion, intelligence, perseverance and understanding of the business world. One look at his notebook and the sticky notes attached to the same, and you'll be able to figure out his attention to detail and process over anything else. With over two decades of experience as an investment banker across various key industries, his understanding of the modern day business is what distinguishes him from the rest.
Right from food processing, retail, sports management and services — Vineet has built businesses from Ground zero and streamlined their strategy to supercharge them for hyper growth, and a glimpse of his portfolio testifies the same. His peers define him as an incredibly quick thinker, with a knack for learning new ways to grow brands, ideas and organizations in a frugal and self sustainable manner. From creating incredible value for market leaders like Deloitte where he led multiple high value projects and executed them successfully to creating immense value at Kolkata Thunderbolts under his vision and leadership, he has done it all with finesse and understanding of market conditions. Having pursued higher education from the United Kingdom at the Prestigious University of Leeds, Bhandari is also a Certified Dale Carnegie Trainer & Facilitator — a laurel that only adds up to his illustrious career over the last 20 years.
Add to that, his ability to identify early trends, ideas, SOPs and business models — and Vineet becomes an incredible value addition to any setup, team or company out there. He has been quite vocal about sports being the levers of the growth economy globally, and his most recent stint at Kolkata Thunderbolts where the new entrants at the Prime Volleyball League managed to become the inaugural champions of the first ever season, something that stands as tall as Bhandari's ability to get things done. A strategic investor and mentor at some of the most promising early stage startups homegrown in India, Vineet is actively leading the next wave of entrepreneurship across the country.
Prior to starting his own startup, Sporjo, of which he is CEO, G Srinivvasan spent over six years with the Re...Read more